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  2. Glossary
  3. Affiliate fraud

Glossary

Affiliate fraud

Generating paid events dishonestly, for example fake or self-referred accounts, cookie stuffing or bought traffic.

Related terms

  1. Bonus abuse
  2. Brand bidding
  3. Incentivised traffic

Guides that use this term

  • How to vet affiliates before you approve them
  • Spotting affiliate fraud and bonus abuse
  • Paid traffic and media buying in iGaming affiliate marketing
  • Negative carryover explained, with real programme terms
  • When affiliate payments are withheld, and how to resolve it
  • Gambling streamers: what both sides need to fix

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