How BOTH works
Find each other.
Do the deal.
Grow together.
One shared commercial workflow. Different views for each side.
How BOTH works, in six steps
-
01
Two sides
Operators and affiliates each have what the other needs. Today they meet across scattered emails, repeated forms and separate portals.
-
02
What each side brings
Operators bring brands, markets, offers and compliance standards. Affiliates bring content, creators, streamers and traffic.
-
03
Verified and connected
Organisations, sites and channels are verified, so each side knows who it’s dealing with before anyone talks terms.
-
04
The deal
Terms are agreed in one place, with a clear record of what was offered, changed and accepted. Two sides become one relationship.
-
05
One system
Tracking, creative, reporting and payments sit around the same relationship, with the freshness of every number shown.
-
06
Best for both
Strong alone. Successful together. Every part of the platform has to pass one test: is this better for both sides?
Operator side
Find and qualify.
Search affiliates, inspect verified profiles and decide who fits the brand, GEO and traffic requirement.
Affiliate side
Discover and apply.
Find operators and offers, understand the commercial terms and apply with a reusable profile.
The shared journey
Five steps. One relationship.
- 01
Discover
Operators find affiliates. Affiliates find operators and deals. Search, filters and verified profiles reduce guesswork.
- 02
Check the fit
Company, properties, traffic, GEO, brand and commercial requirements sit around the same relationship.
- 03
Agree the deal
Standard or bespoke terms are reviewed, discussed and accepted with a clear history.
- 04
Get live
Tracking, creative, feeds and launch checks are available from the approved relationship.
- 05
Measure what matters
Performance moves from clicks and registrations into FTDs, deposits, NGR, LTV and commission where integrations support it.
One relationship record
Profile. Terms. Messages. Assets. Performance.
BOTH keeps the commercial context together instead of scattering it across portals, spreadsheets and old email threads.
- Profile reviewedOperator
- Terms proposedOperator
- Terms acceptedAffiliate
- Tracking createdAffiliate
- LiveBoth