How BOTH works

Find each other.
Do the deal.
Grow together.

One shared commercial workflow. Different views for each side.

How BOTH works, in six steps

  1. 01

    Two sides

    Operators and affiliates each have what the other needs. Today they meet across scattered emails, repeated forms and separate portals.

  2. 02

    What each side brings

    Operators bring brands, markets, offers and compliance standards. Affiliates bring content, creators, streamers and traffic.

  3. 03

    Verified and connected

    Organisations, sites and channels are verified, so each side knows who it’s dealing with before anyone talks terms.

  4. 04

    The deal

    Terms are agreed in one place, with a clear record of what was offered, changed and accepted. Two sides become one relationship.

  5. 05

    One system

    Tracking, creative, reporting and payments sit around the same relationship, with the freshness of every number shown.

  6. 06

    Best for both

    Strong alone. Successful together. Every part of the platform has to pass one test: is this better for both sides?

Operator side

Find and qualify.

Search affiliates, inspect verified profiles and decide who fits the brand, GEO and traffic requirement.

Affiliate side

Discover and apply.

Find operators and offers, understand the commercial terms and apply with a reusable profile.

The shared journey

Five steps. One relationship.

  1. 01

    Discover

    Operators find affiliates. Affiliates find operators and deals. Search, filters and verified profiles reduce guesswork.

  2. 02

    Check the fit

    Company, properties, traffic, GEO, brand and commercial requirements sit around the same relationship.

  3. 03

    Agree the deal

    Standard or bespoke terms are reviewed, discussed and accepted with a clear history.

  4. 04

    Get live

    Tracking, creative, feeds and launch checks are available from the approved relationship.

  5. 05

    Measure what matters

    Performance moves from clicks and registrations into FTDs, deposits, NGR, LTV and commission where integrations support it.

One relationship record

Profile. Terms. Messages. Assets. Performance.

BOTH keeps the commercial context together instead of scattering it across portals, spreadsheets and old email threads.

Relationship timelineLive
  1. Profile reviewedOperator
  2. Terms proposedOperator
  3. Terms acceptedAffiliate
  4. Tracking createdAffiliate
  5. LiveBoth
Illustrative product view.

Different sides.
One system.

See the workflow from your side.